Our history

Discovering raw food

It all began in the early 2000s, when Claudie Botté went sightseeing in California. There, she discovered the Raw Food trend. Raw food consists of eating mainly uncooked or minimally processed foods, in order to preserve their natural nutrients and enzymes. An idea was born in the mind of this creative and innovative chef. "Why not import this brilliant concept of healthy, raw food to France?".

The idea is as simple as can be: eat unprocessed food that is entirely raw or dehydrated at less than 45°C. This production process keeps the goodness of the food intact and aids digestion. "Why didn't I think of this before?" says Claudie.

Discovering raw food

Clean Label DNA

Conquered by the virtues of Raw Food, Claudie packed her suitcase, got on the plane and flew home. She uses Raw Food to create healthy, natural, gourmet, organic and gluten-free fruit snack bars. And the results are amazing! The Gourmie's brand was born.

From 2011 to 2015, Gourmie's is a success story. The brand's reputation gradually grows. The number of customers increases, and the brand builds a core of loyal consumers, some of whom buy a whole display of a variety of bars, so hooked are they! In June 2018, Olivier Nouvel took over Gourmie's, convinced by 3 elements that make up the company's DNA: The company is organic. The bars are "raw food". The recipes are simple: 3 to 5 ingredients per bar, that's all! No additives or processing aids: just fruit. Gourmiz' is a Clean Label and workshop, and we want to keep it that way.

Clean Label DNA

Innovation true to our values

Olivier is determined. He starts by shortening the name. Gourmie's becomes Gourmiz'. It's more fun and easier to pronounce. He recruited a small R&D team to develop new products and offer new flavors to Gourmiz' addicts and others. He develops partnerships with professional athletes. Olivier didn't stop there! Seeing that the bars appeal enormously to sports enthusiasts, he launches a series of protein-rich bars.

In 2023, still with the idea of going further, Gourmiz' joined forces with Les Bonnes Choses: a group of small French companies united by their attachment to the French terroir, their desire to offer Clean Label and quality products while preserving the environment. On the road to adventure, with more and more Energiz'!